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Bellamax, Inc. (Affiliate Marketing Program Creation) Challenge: create from the the ground up an effective affiliate marketing program for a new digital photo service. Result: within a month of completion, a new stream of sales attributable to the affiliate program began to flow and increase steadily.  Strategy: worked with Bellamax from the inception to determine potential vertical affiliate markets, create messaging, and build sales forecasts. Design & Development: designed templates to be used for email sales outreach for vertical segments as well as all interface elements that potential and accepted affiliates view. Sales & Marketing: developed a series of tracking mechanisms that provides real-time analysis of all affiliate marketing activities, open and click through rates, and measurable campaign ROI.
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